Social Media Spam Swelled up to 355% - Are We Safe Here?

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We've been accustomed to the ad-hoc attacks on phone texts and calls emails, but the spammers are now using social media to target. A massive increase in social media spam was measured at 355% during the first quarter of 2013, as per the latest study by Webroot. Spammers employ a variety of distribution mechanisms across the most popular social networks, including Facebook, Google Plus, YouTube, Twitter and other networks. webroot.com/safe

What types of spam are circling social media platforms?

Phishing attack

Spammers employ a variety of methods, including text-based and link-based spammers being the most popular methods they've employed to entice unaware users of social media. Text links function as phishing scams and the targeted users to the websites or pages of spammers that can often entice or trick users into giving personal details, then make a an amiable request to disperse the message of spam within those who receive it and, even more threateningly, request cash or credit card details or bank account information.

Like-jacking?

The majority of social media sites have "Like" buttons. Spammers have developed new strategies to convince users of social networks to click similar buttons and perform such actions. Did you think that you're secure since you're not clicking fake links, but these harmless like buttons? If so be prepared to hear this. Spammers have created fraudulent accounts, social robots and fake profiles to lure users to click on images or icons that appear to be buttons. According to Next gate this new wave of spamming tactics could significantly impact companies that have social media presence and the results of your social media campaigns.

Other findings of this study regarding the increase in spam on social media showed that security systems can identify just 15% of websites as spam, and 5% of apps on social media as spam. In addition 20% of social media apps that are spam my are actually identified as owned by brands social media sites. Fake profiles can be used to create more media content and are more popular than authentic profile on social media. Worse yet in that, of the seven Social Media accounts five accounts are identified as being of spammers. www.webroot.com/safe

So, it is important to be cautious before you follow any profile, page or post. Do you think that verifying these links as well as protecting your computer from spam on social media too much to manage by yourself?

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